Post by MimJannat99 on Nov 7, 2023 22:34:53 GMT -5
Determining whether an employee wants to recommend his company to other people looking for employment include: an attractive remuneration system, a system of granting various types of additional benefits, a friendly atmosphere at work, a sense of employment stability, effective information flow, activities integrating employees, comfort and job security and real development opportunities. Shaping the right image of the employer requires the selection of the right model of personnel policy ( sieve model , human capital model or a mixed model.
The first of them glorifies rivalry and competition between employees, which does not necessarily contribute to building a positive atmosphere, but significantly increases work efficiency. The second, in turn, makes the organization want to photo editor offer its employees appropriate conditions for development, which is conducive to the formation of coherent informal groups and building a positive organizational climate, but at the same time generates higher expenses. Internal employer branding Employer branding - internal and external - is easiest to understand on specific examples. Internal employer branding examples of activities.
An example of employer branding (internal and external), which was part of the rebranding, is the metamorphosis of the BP brand. Formerly it was a British Petroleum company. In a world focused more and more on renewable energy sources, the very name discouraged both the brand and the fact of taking a job in it. The company changed its logo and shortened its name. Then, it directed a campaign to employees and customers, in which it avoided associations with gasoline production and declared that it also had other initiatives. After the end of the campaign addressed to employees, an opinion survey was conducted among them.
The first of them glorifies rivalry and competition between employees, which does not necessarily contribute to building a positive atmosphere, but significantly increases work efficiency. The second, in turn, makes the organization want to photo editor offer its employees appropriate conditions for development, which is conducive to the formation of coherent informal groups and building a positive organizational climate, but at the same time generates higher expenses. Internal employer branding Employer branding - internal and external - is easiest to understand on specific examples. Internal employer branding examples of activities.
An example of employer branding (internal and external), which was part of the rebranding, is the metamorphosis of the BP brand. Formerly it was a British Petroleum company. In a world focused more and more on renewable energy sources, the very name discouraged both the brand and the fact of taking a job in it. The company changed its logo and shortened its name. Then, it directed a campaign to employees and customers, in which it avoided associations with gasoline production and declared that it also had other initiatives. After the end of the campaign addressed to employees, an opinion survey was conducted among them.